Industrial design makes ideas tangible. It is, at root, the conceptual and material articulation and fabrication of usable objects; things that fulfill a need or gratify a desire or make a statement; things relevant to the present-day.
Industrial designers possess a knowledge of the mechanical and physical properties of materials that enables them to push the limits of the possible. Students of industrial design learn to think critically about their motivations to make a thing and to account for the consequences of doing so. They learn how to communicate their ideas as a matter of practice, how to work in interdisciplinary teams, and how to execute their ideas in 3-D form. Imaginative ideas that hold the potential for a lasting and positive effect on the world at large.